Making a wide variety of sake
Asahara Brewery has its factory in Ogose, Saitama Prefecture. We interviewed Kenichi Asahara, the 5th president.
The fun of developing new products!
When you look at the product lineup of Asahara Brewery, you will be surprised by the wide variety. The number counts up to several dozens. Apart from their own products, they also undertake production of private brand products of other companies. Also, they are especially committed to the development of various liqueurs.
”When I started making liqueurs, I wanted to make something unusual. Then I realized that the possibility is infinite, and we can make so many kinds of liqueurs. We now make vegetable liqueurs, too. Customers ask me, can you make such a liqueur? and we make anything. It is our motto that we never refuse any requests,” said Asahara laughingly. More and more unique ideas for new products came up, and Nakata’s conversation with Asahara about product development went on and on.
- Asahara Brewery Co., Ltd.
- 2906-1 Ueno, Ogose, Iruma-gun, Saitama Prefecture
- URL http://www.musashino-asahara.jp/