Revalue Nippon

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Revalue Nippon No.37


The northwest region of Tochigi is mountainous, while the mountain range of Yamizo and the flatlands created by Kinugawa River, Watarase River and their tributaries lie in the southeast.
The climate of Tochigi is that of the inland climate, which brings high precipitation from spring to summer, a climate well suited for cedar, cypress, and bamboo forests that greatly influence culture in Tochigi.

The greatest tree-lined boulevard in the world - cedar boulevard in Nikko!
It is said that Masatsuna Matsudaira, who served the Shogun family of Tokugawa, was responsible for planting cedar trees on the street leading up to Toshogu Shrine as a contribution to Toshogu.
Approximately 12,500 cedar trees are planted in three sections totaling 35.41 km in length, and is designated as ”Special Historic Site” as well as ”Special Natural Monument” and is also registered in the Guinness Book of Records.
Ranked no.1 in the strawberry production in Japan! ”Tochiotome”, the most popular variety in the nation.
”Tochiotome” is a very popular strawberry grown by about 90% of the strawberry farmers in Tochigi.
Being sweeter at the tip, you can enjoy the pleasant sweetness more, when you start eating from the stem.
The oldest school in Japan? !
”Ashikaga School” inherits the ancient spirit of learning.
”Ashikaga School” is said to be the oldest school in Japan Books donated around 1439 in Muromachi era are still kept, preserving the history of Japanese education.

Other place of visit


Shoji Hamada Memorial Mashiko Sankokan Museum
Works of the late Shoji Hamada, a Living National Treasure who honed his pottery skills in Mashiko, his work space, and climbing kilns are open to the public. Also on display is a collection of valuable craftwork collected domestically and from abroad by the Hamada, as a reference for future generations.
3388 Oaza Mashiko, Mashiko-machi, Haga-gun, Tochigi Prefecture
Nakagawa-machi Bato Hiroshige Museum of Art
A museum with numerous paintings and works of calligraphy, including drawings and woodblock prints by Utagawa Hiroshige, and western style paintings by Kiyoo Kawamura. It was built to exhibit the collection donated by the late Tosaku Aoki, and for visitors to become more familiar with ”ukiyoe” and paintings.
116-9 Bato, Nakagawa-machi, Nasu-gun, Tochigi Prefecture
Mashiko Museum of Ceramic Art / Ceramic Art Messe Mashiko
Town of Mashiko is renowned as the town of ceramics. Visitors can learn the history of ”Mashiko-yaki”, enjoy pottery ware on display, and also experience ceramic making. The museum also collects and displays the pieces from local artists.
3021 Mashiko, Mashiko-machi Haga-gun, Tochigi Prefecture
National Historic Site Ashikaga Gakko
The oldest school in Japan which is said to have continued from the Muromachi-period until the early Meiji era. It is now open to the public as a cultural facility, and tells the history of learning through its expansive collection of books and historical materials.
2338 Shohei-cho, Ashikaga City, Tochigi Prefecture


Wakakoma Shuzou
Founded in 1860, still continuing ”sake” production in its original location in Oyama-city. Produces trademark labels ”Wakakoma” (with a drawing of a young horse ”wakakoma” on the label) and ”Kanetamaru”. The ”sake” is produced using a traditional method in an old ”kura” warehouse, a building registered as a Tangible Cultural Property.
169-1 Ooaza Kogusuri, Oyama-shi, Tochigi Prefecture
Matsui Shuzouten
Premium label ”Matsuno-kotobuki” is made from very soft water, which springs from the mountains backing the brewery. The masterful ”sake” brewing techniques of the ”Shimotsuke” brew masters drives the food culture of Tochigi Prefecture.
3683 Funyu, Shioya-machi, Shioya-gun, Tochigi Prefecture
Kobayashi Shuzou
Produces renowned label of Tochigi ”Houou Biden” and ”Bidenzuru”both which boast a rich aroma. Not only ”sake” but ”sake”-based fruit liqueur is also very popular.
743-1 Oaza Soshima, Oyama-shi, Tochigi Prefecture


Nikkosan Rinno-Ji Temple
Originates from Shihonryu-ji Temple which was started by Shodo-shonin (Saint-Shodo) in the Nara period. In the Edo period, ”Taiyu-in” was built to enshrine Iemitsu Tokugawa, the third ”shogun”. The main hall and ”Sanbutsu-do” were first built in Heian-period. The present buildings were rebuilt in 1645, and is now undergoing ”the Great Heisei Repair” as the oldest wooden structure in east Japan. It is designated as a World Heritage, together with Toshogu Shrine and Nikko Futarasan Shrine.
2300 Sannai, Nikko-shi, Tochigi Prefecture
Toshogu Shrine
Enshrines Ieyasu Tokugawa as ”Toshodaigongen” to wish peace throughout Japan. In the era of Iemitsu Tokugawa, the third ”Shogun”, it went through ”the Great Kan-ei Reconstruction”, and the magnificent shrines and pavilions were built as we see them today. It is designated as a World Heritage as a part of ”Temples and Shrines of Nikko”.
2301 Sannai, Nikko-shi, Tochigi Prefecture
Nikko Futarasan Shrine
A shrine closely associated with the nature of Nikko. Enshrines the gods of Mount Nantai (Mount Futara), Mount Nyoho and Mount Taro. It consists of the main shrine ’”Gohonsha”, ”Chugoshi” shrine by Lake Chuzenji, and ”Okumiya”shrine on the summit of Mount Nantai.
2307 Sannai, Nikko-shi, Tochigi Prefecture


Produces miso using only domestically cultivated, pesticide-free rice and soybeans, and natural sea salt, and utilizing the natural power of fermentation. Operates ”JOZO CAFE Setsugetsuka by HARUKOMAYA” in Nakagawa-machi Bato Hiroshige Museum of Art, where one can enjoy various fermented products.
515 Bato, Nakagawa-machi, Nasu-gun, Tochigi Prefecture
Shinrinno Bokujo Farm/ Shinrinno Bokujo Cafe
A dairy farm where cattle graze freely in the lush forests. Since the spring of 2011, grazing has been temporarily suspended following the Fukushima Daiichi Nuclear Power Plant accident, but milk from other cooperative dairy farms and various dairy products are sold at the Shinrinno Bokujo Cafe, or on the internet.
627-114 Oaza Toyoharaotsu, Nasu-machi, Nasu-gun, Tochigi Prefecture


Hoshino Resorts Kai Kinugawa
Located about 2 hours from Tokyo. Premium ”ryokan” ”Kai” faces the mountain stream of Kinugawa River. The interior is adorned with the traditional craftswork of Tochigi, and has a modern yet relaxing atmosphere. Cherry trees line the front of the great bath where you can enjoy the beautiful blossom while soaking in the hot tub.
308 Kinugawa Onsen Taki, Nikko-shi, Tochigi Prefecture
Kinugawa Onsen Wakatakeno Sho Bettei Sasane
A Japanese style inn with only 16 rooms located in the rural mountains overlooking the Kinugawa River. Each room has a private open air bath with hot spring water flowing directly from its source where you can relax and unwind.
136 Fujihara, Kinugawa Onsen, Nikko-shi, Tochigi Prefecture
Niki Club
”Nikki Club” with its restaurant and spa, is situated in the Yokozawa area, noted for its scenic beauty among the foothills of the Nasu-kogen Highlands. Consisting of various facilities, it is reminiscent of an European art village, and attracts a lot of visitors.
2301 Takakuotsu Michishita, Nasu-machi, Nasu-gun