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NEW
CRAFT
Shimane
The Tradition of Shimenawa Making Passed Down in Iinan Town, the Birthplace of Japan’s Largest Shimenawa—Izumo Taisha Kan’nōkōsha Tonbara Branch / Iinan Town, Shimane Prefecture
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NEW
FOOD
Okinawa
Naturally brewed in wooden barrels since the days of the Ryukyu Kingdom: Tamanaha Miso Soy Sauce / Naha City, Okinawa Prefecture
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NEW
TRAVEL
Aomori
“Hirosaki Park,” overlooking the ruins of Hirosaki Castle—the only surviving castle keep in the Tohoku region / Hirosaki City, Aomori Prefecture
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NEW
CRAFT
Aomori
Carrying on tradition while embracing creativity. Nebuta artist Hiroo Takenami / Aomori City, Aomori Prefecture
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NEW
FOOD
Aomori
“Koganezaki Farm”: Looking Toward the Future of Farming and Aiming for Profitable Agriculture / Hirosaki City, Aomori Prefecture
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NEW
CRAFT
Kumamoto
“Mifune Kiln”: Where Light Shines Through in a Mountain Kiln / Mifune Town, Kamimashiki District, Kumamoto Prefecture
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NEW
FOOD
Yamanashi
“Safe, High-Quality Natural Water” Began Here: “Fuji Mineral Water” / Fujiyoshida City, Yamanashi Prefecture
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SAKE &
Ehime
Our goal is to create wines that capture the essence and atmosphere of the Seto Inland Sea. “Omishima Minna no Winery” / Imabari City, Ehime Prefecture
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SAKE &
Miyagi
Cherishing the bounty of this land, we offer sake that can only be enjoyed at Kawakei Shoten. Yuri Kawana, 7th-generation owner of Kawakei Shoten / Misato Town, Enda District, Miyagi Prefecture
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FOOD
Miyagi
Transforming agriculture into a profitable industry. “Butai Farm”: An agricultural enterprise nurturing the region’s future / Sendai City, Miyagi Prefecture
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FOOD
Aomori
The “Aomori Prefectural Industrial Technology Center Apple Research Institute,” which supports apple farmers in Aomori / Kuroishi City, Aomori Prefecture
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CRAFT
Kumamoto
Asking questions and keeping the light alive. “Yamaga Lantern Shop Nakashima” – Hirotaka Nakashima / Yamaga City, Kumamoto Prefecture
