From a Small Town Factory to a Global Brand: Behind the Scenes of Vermicula’s Breakthrough

Gosekicha, a fully fermented tea that is attracting attention in Japan, a country with a large fermented food culture

Seikichi Hasegawa, a tea ceremony metalworker with a unique style

Takahuni Kawahara, the sole inheritor of Hirutani Washi paper, attracts the world’s keenest attention.

Mr. Hiroshi Otake, a tomato farmer in Toyohashi City, Aichi Prefecture, cultivating “Rei” high-sugar tomatoes.

Infinite Formative Beauty “Tanabe Chikuunsai IV”

Hiroyuki Murase of “suzusan,” a brand that elevates the traditional craft of Arimatsu Narumi Shibori to a global standard.

Woodworker Seizo Kawaguchi is fascinated by beautiful patterns.

Marusan Hashimoto, a manufacturer of strings for Japanese musical instruments

Young Soke of Hagi ware. The 14th Saka Koraizaemon – Mr. Yuta Saka

World-recognized natural cultivation. Rice from Minori Garden

Osaka Japanese Folk Crafts Museum specializes in the beauty of everyday objects