Store with a Rice MeisterA store in Kojimachi Tokyo called ”Rice Meister Kojimachi”. As the word ”meister” implies, information is gathered about the region of origin, cultivation method, and new rice varieties so that they can provide the perfect rice to match the customer’s needs. They sell to individuals as well as for professional use, providing ”great tasting rice”, the essence of food business. We interviewed Shuzo Fukushi, representative of ”Rice Meister Kojimachi”. |
Original rice blendFukushi makes great tasting rice by blending. In the past, ”blending” was a word that implied inexpensive rice being mixed together, geared towards ”cutting cost” rather than pursuing quality or taste. This image perhaps still remains in the minds of many consumers. However, Fukushi blends rice to create ”good tasting rice”. |
Fukushi’s RecommendationsSince Fukushi blends rice to create great tasting rice, there are a surprising number of rice varieties at his store. Starting with famous brands, he also carries rare rice; brown rice, and mixed grain rice which are not mass produced. He also has vacuum-packaged rice. ”You may call it hibernating rice. Vacuum-packaged rice which can be stored for long periods is also garnering attention. Brown rice is more suitable for vacuum-sealed packaging.” |
ACCESS
- Rice Meister Kojimachi
- 2−6−10 Kojimachi Chiyoda-ku Tokyo
- URL http://www.komemeister.co.jp/